High-Level Hybrid Event

High-level hybrid events are complex and take just as much people and organization as an in-person events. Burokas has experience producing these kind of events on cloud applications such as Zoom, Webex, Microsoft Teams and more. In his expereince these events are more than just a “meeting” or “seminar.”

I’ve worked on several of these, and they are very successful in reaching audiences that would not have attended the in-person event, due to time, cost, location, other obligations, etc. Moreover, hybrid events can leverage top talent to speak at these events and interact with the audience (through polls, chat, and more) in ways they couldn’t do if they were just onstage in person. Plus, with no travel costs, hotel nights, food costs, and expenses (on top of the speaking fee), costs to bring in top talent for just an hour are greatly reduced.

Anthony Burokas

Mid-Level Hybrid Event

Burokas describes mid-level hybrid events to a more straightforward approach. These events use various production platforms to deliver live produced and pre-recorded content to audiences. “Sometimes delivering pre-recorded “look-live” content is even better because it can be made very dynamic through editing, AND the presenters are simultaneously available to comment and reply to the audience in the text chat, directly answering questions that they would not have been able to if they were focused on making the presentation.” says Burokas.

Low-Level Hybrid Events

These types of events leverages a business chat application, like Zoom, Teams, etc, and the entire event happens in this platform. These events can be produced faster and are successful in reaching an audience that would not attend an in-person event.

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Step one: Get clear on your goals
It’s important to identify what you’re trying to accomplish with your event. Epiphan says you should consider your contributors, your viewers and your outputs.

Step two: Ensure you have the right components

“Based on what you found out in step one, your hybrid event should be taking shape. For example, maybe it’ll just be the contributors who are remote, and all the attendees will be in person. Whatever the case, the specifics of your contributors, viewers, and content output will impact what gear and resources you’ll need to pull it off.”

Bill Allan

There three areas to consider. You’re team, network, and equipment.

Step three: Choose a production setup that fits your goals.
This final step is about figuring out what your setup will look like. Epiphan gives some great sample production setups for different spaces. Check some out.

Hybrid event space

Off-site production environment

It’s best to choose a hardware encoder like Epiphan’s Pearl devices for your hybrid event production instead of a software encoder. You’re better served using a system that was built from the ground up for live streaming and recording instead of general-purpose hardware full of parallel software and processes competing for resources. And with features like easy remote configuration, versatile streaming options, and the ability to multistream, Pearl offers everything you need to produce a successful hybrid event.

Bill Allan

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