15 Video Marketing Stats For Your 2017 Marketing Plan
By Jim Bask
Being aware and analyzing marketing stats is part of every marketer’s life.
How could we plan and work on the best marketing strategies without knowing the context and the main trends out there? We’re almost stepping into 2017 and here’s what you have to know to take your video marketing strategy to the next level!
#1: Video in an email leads to a 200-300% increase in click through rates.
Including video content in your email campaigns can be a useful teaser to encourage your target audience to click through to the next step.
#2: Including video on a landing page can increase conversions by 80%.
Among other elements, video can play a big part in increasing conversion rates on landing pages.
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