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Author: Jim Bask

Best Storage Value You’ll See This Year!

By Jim Bask 0 Comment January 9, 2017

galleryimages-graid-studio-open.pngDEAL ALERT!

Best Storage Value You’ll See This Year!!
12 TB for under $600.00 MSRP

NewTek TriCaster 460 and NDI in the classroom: Election Day TV Coverage

By Jim Bask 0 Comment January 6, 2017

Election Day 2016. Polling places jammed with harried voters, anxiously awaiting the opportunity to exercise their rights as citizens and vote for the candidate of their choice. For broadcasters, Election Day can be its own special kind of hell, testing resources, testing nerves, requiring everyone on the team to think on their feet and prepare for any eventuality. Election Day can make or break a young reporter’s career, something Dylan Cleland knows all too well as he stands before the camera grasping his microphone with an unsteady hand.

RedShark looks at 8K workflows with RED & G-Tech

By Jim Bask 0 Comment January 6, 2017

Recently we’ve been working with RED and G-Technology to look at some of the issues surrounding working with greater than 4K resolutions. This time, we’re looking at workflows.

First of all, let’s look at why you might want to work in 8K.

NewTek and Wowza Announce Availability of MediaDS

By Jim Bask 0 Comment January 5, 2017

The First Ever Global & Local Media Distribution Platform

Multi-channel media encoding and streaming video system distributes content directly to viewers on any device both within your environment and externally through all common delivery services

FXHome VFX and Green Screen Software Sale!

By Jim Bask 0 Comment January 4, 2017

bannerSpecials on FXHome VFX and Green Screen Software.

Now through 01/31/17

HandBrake, the free video format converter, is finally out of beta

By Jim Bask 0 Comment January 3, 2017

Ben Lovejoy from 9 to 5 Mac announces the HandBrake is out of beta after over a decade

HandBrake

Deluxe Speaks Dolby Vision on the Ins and Outs of HDR

By Jim Bask 0 Comment January 3, 2017

Bryant Frazer of Studio Daily stuck around for a great interview from Deluxe VP of Editorial Services Jay Tilin and colorist Martin Zeichner about using HDR Deluxe Talks Dolby Vision, Daredevil and the Ins and Outs of HDR Editorial Services VP Jay Tilin & Colorist Martin Zeichner on Doing Research, Making Metadata, and Setting DPs at Ease Earlier this fall, Netflix summoned an array of technology journalists to New York to teach them about high dynamic range (HDR) technology, using the OTT operator’s range of Marvel superhero shows as a guide. The still-forthcoming Iron Fist is Netflix’s first Dolby Vision original show — that is, cinematographer Manuel Billeter is conceiving it for HDR from square one, rather than having it regraded after the SDR version has already been completed. But the case study for post-production was Daredevil, which was regraded for HDR by colorist Tony D’Amore at Deluxe’s L.A. facility. With reporters assembled in a grading suite at Deluxe in New York, D’Amore called in via telephone and oversaw a remote-grading session, controlling the New York office’s Da Vinci Resolve software from the other coast and explaining the Dolby Vision process.

HDR editing

Learn the Truth on 4K, 8K, UHD and HDR

By Jim Bask 0 Comment January 3, 2017

THE TRUTH AND HYPE ON 4K, 8K, UHD AND HDR

Jose Antunes of Provideo Coalition reviewed Paul Turner’s new ebook.

While many see higher resolutions as the sign of better image quality, the truth is that better pixels instead of more pixels may be the way to go. A free e-book entitled The Truth and Hype on 4K, 8K, UHD and HDR explains why.

Beyond 4K most viewers will never appreciate the detail on their TV screens, simply because while image resolutions on screen are unlimited, the human vision is not. So why do we keep running after a moving target like “more resolution”?

This insane quest has one culprit: marketing. Many TV manufacturers have been proclaiming that this will be the year in which higher resolution screens will become the norm. This is similar to what was said about higher frame rate sets a couple of years ago – even though at that time, the only video that could be watched at higher frame rates came from video gaming consoles.

4K images compared

Avid CEO: What Does 2017 Hold for the Media Industry?

By Jim Bask 0 Comment December 30, 2016

 

As the year draws to an end, we’re looking ahead to what 2017 has in store for us, our customers, and the wider industry.

AVID FUTURE

ProductionHub Asks Experts their Predictions for 2017

By Jim Bask 0 Comment December 29, 2016

Virtual Reality is currently at the forefront of the post-production industry, and very much a technology we feel is here to stay.