Get to social media first with Atomos Camera to Cloud
By Jamie G
At London’s BRIT Awards leading digital media specialist Bauer Media captured exclusive red carpet content with A-listers like Dua Lipa and Kylie Minogue. With Atomos Camera to Cloud, Bauer Media was able to send edited packages live on social media within minutes. From lens to likes – in just 10 minutes!
With camera to cloud (C2C), Bauer were able to record high-quality ProRes interviews straight from the camera’s sensor and simultaneously upload 1080p H.265 files to Frame.io for remote editing and distribution on social media channels.
The result was a social media triumph! The social media interviews were live within 10 minutes and C2C eliminated file transfers, freeing up editors and social media teams to focus on content creation.
“Safe to say there’s no going back now, this workflow is IDEAL for creating reactive social content whilst maintaining quality visuals and audio, and I can’t wait to use it at future events.”
Hannah Tomlinson, video producer at Bauer Media.
Atomos is running a limited time sale right now on the Atomos Connect for just $99. Atomos Connect allows you to turn your Ninja into a Camera to Cloud powerhouse.
Learn more about Atomos here!