Selling Enterprises on Video Production: An Integrator’s Guide
By Jim Bask
Selling Enterprises on Video Production: An Integrator’s Guide
Selling in-house video production capability to enterprise clients is the next big opportunity. AV systems are now available that integrate multiple video production capabilities typically found in broadcast studios. Now even the smallest enterprise clients can create professional grade, in-house videos quickly and cost effectively.
LIVE STREAMING IS BIG (AND ONLY GETTING BIGGER)
We’re in the middle of a live-streaming revolution. If you’re a broadcast or video professional, you’ll have been hard pressed to miss it. The evidence is everywhere—from the businesses, sports teams and other organizations making it happen through to the analysts, bloggers and publications talking about it. Not so long ago live productions were the preserve of major broadcast networks—ones with significant resources and major-league budgets.
But now, more people than ever before can cost-effectively turn their ideas into compelling shows and live stream them to a global audience [Continue Reading…]