By
Jim Bask
January 12, 2017
Whenever a new technology arrives we typically misuse it. Rather than rethinking what’s possible and transforming industries, we consistently use it to embellish what we’ve done before.
We’ve seen this many times with new media. The first radio shows re-read newspaper headlines, the first TV shows were teleplays with cameras pointed at the readers, even websites today mostly replicate past forms with digital paper. Right now a tectonic shift from broadcast to streamed TV is upon us, and sometimes it feels like everyone is missing the point.