Corporate Communications and COVID-19 – It’s a Case of Adapt to Thrive
By Adam Noyes
There are a lot of words starting with C flying around right now; coronavirus, COVID-19, contagion, crisis, and of course corporate communications being among them. Now that the World Health Organization have declared the current events a pandemic and the public health authorities are taking unprecedented steps to help manage the outbreak, corporate communications teams must quickly work out how to be effective whilst managing the impact of the situation on their own resources.