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Tag: mediacentral

Avid and Adobe Collaborate for Easier Editing Workflows

By Adam Noyes 0 Comment October 9, 2020

Avid is continuously working to make better, easier and more efficient workflows for it’s editors. Recently the folks at Avid collaborated with Adobe to do just that.

Create Timely Content Your Audience Craves with Innovative MediaCentral Features and Enhancements

By Adam Noyes 0 Comment August 30, 2019

Now more than ever, you need to quickly and continuously deliver compelling content to keep audiences engaged. Attract and retain more viewers with high-quality, relevant content they can access fast, anywhere they roam. But if you have gaps in your processes that throttle workflow efficiency, lagging behind the competition will mean missed chances for audience loyalty and growth.

Avid On The Forefront Of AI

By Adam Noyes 0 Comment July 24, 2019

Avid has forged the path toward implementation of Artificial Intelligence in post-production, and their use of AI is just beginning.

The MediaCentral Solution: Creating Content Through Connectivity

By Jim Bask 0 Comment August 7, 2018

If you work in media, it’s likely you’ve heard this sentiment preached repeatedly over the past few years. Rapidly advancing technology has empowered creatives and increased audience demand. Content needs to be created faster, in larger volumes, and in higher quality to meet more sophisticated viewer expectations. Workflows designed for singular platform delivery are no longer viable.

New MediaCentral update brings Editorial Management to facilities

By Jim Bask 0 Comment August 3, 2018

The new iteration of MediaCentral “enables customers to create better content faster, deliver to more outlets and devices, and maximise the value of their media. Customers also benefit from MediaCentral | Cloud UX, Avid’s responsive and intuitive user interface that makes it easy to search, access, edit, collaborate, and publish content from the ultimate convenience of any workstation, laptop, or mobile device they choose.”

Avid NEXIS PRO In Stock!

By Jim Bask 0 Comment August 3, 2018

Inventory Alert! Avid NEXIS PRO Shared Storage is in stock and available at Broadfield! Plus, New Workflow Module for Media Composer with Avid NEXIS workspaces.

Avid Completes Web-Based Cloud Implementation of MediaCentral

By Jim Bask 0 Comment August 1, 2018

Avid’s long-planned shift in product strategy reached a major milestone this week with the release of a new, streamlined and fully web-accessible version of the company’s MediaCentral enterprise software suite for media production and management.

Deliver Compelling Content to Multiple Platforms Quickly and Simply with Avid MediaCentral

By Jim Bask 0 Comment July 20, 2018

It used to be so simple. Get breaking news on air first, and you beat the competition. But now, audiences expect to stay current on breaking news using apps or social media on their mobile devices, looking online using a computer, or watching TV. The race to break news first now demands instant distribution on a wide array of platforms, each with its own parameters and delivery standards.

Play Together — Avid MediaCentral | Editorial Management

By Jim Bask 0 Comment July 5, 2018

Avid’s past, present and future has, is and always will be about helping creative people play together. Even 27 years ago, when the original Avid1/Media Composer was released, it was all about collaboration. Back then, the big technological breakthrough that took place was the ability to get 30 highly compressed frames playing from a hard disk in a single second.

InBroadcast @ BCA2018: Avid – Craig Wilson

By Jim Bask 0 Comment July 2, 2018

MediaCentral gives creative teams of all sizes the power to create and deliver more content in shorter timeframes. It accelerates every part of the workflow and is the only media platform that integrates newsroom, sports, post, and live production workflows into a single scalable user experience. It delivers the same high performance and reliability whether you have a small team of two or a global media enterprise with hundreds of distributed contributors.