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Tag: mediacentral

Avid Agrees With Seneca College To Enhance Media Production Program

By Jim Bask 0 Comment June 4, 2018

Seneca College of Applied Arts and Technology has become an Avid Media Campus site standardizing on Avid’s platform-based workflows across its eight campuses to ensure students college-wide can learn on the leading technologies and tools for film and television creation, production, and distribution. This includes the Avid Learning Partner Program, which provides the curriculum and associated materials to enable Seneca to train its students to become Avid Certified.

NAB Reflections: Avid’s Ray Thompson on MediaCentral’s Next Steps

By Jim Bask 0 Comment May 18, 2018

Avid Technology hit NAB 2018 with relatively new CEO Jeff Rosica (he had been president since 2016) and its MediaCentral platform, which was running for the first time alongside on-demand cloud services and features based on artificial intelligence.

Meeting the Needs of Modern-day Post Production with MediaCentral | Editorial Management

By Jim Bask 0 Comment May 14, 2018

The growth in connected consumer TVs and mobile devices, combined with more affordable and faster broadband coverage, is rapidly making 4K/UHD content ubiquitous. Post production studios are upping their game and equipping their facilities for 4K/UHD but there are other factors at play which make modern-day post production more challenging than it’s ever been.

New Horizons for Media Management Start on the Cloud

By Jim Bask 0 Comment April 4, 2018

The media and entertainment industry is experiencing a major disruption as consumer viewing habits shift to anytime access to content delivered on any device, anywhere.

Quincy Media Deploys Avid’s Story-centric TV News Workflow Across 14 U.S. Markets

By Jim Bask 0 Comment April 3, 2018

Broadcaster accelerates news production with remote collaboration based on Avid MediaCentral. Avid® (Nasdaq: AVID), a leading global media technology provider for the creation, distribution and monetization of media assets for global media organizations, enterprise users and individual creative professionals, today announced that Quincy Media has adopted Avid’s end-to-end story-centric workflow. P

Avid at HPA Tech Retreat 2018: Navigating Media Production Workflows

By Jim Bask 0 Comment February 20, 2018

Next week leading engineering, technical, and creative talent will once again gather in the Palm Springs area with strategic business leaders focused on post-production, film, television, and video technologies for the 2018 HPA Tech Retreat.

Avid’s MediaCentral Platform Will Drive 4K Production at NHK

By Adam Noyes 0 Comment November 20, 2017

Avid’s reach into video production is far-reaching and growing by the day.  Their MediaCentral platform is in high-demand and proof of that is deal made between Avid and Japan’s national public broadcasting organization NHK.

Avid at IBC with New Post Workflows Based on MediaCentral

By Adam Noyes 0 Comment September 26, 2017

Post production work can be demanding when it comes to storage. With that, collaboration can also become affected which can have an impact on the general workflow. Lately it seems shared storage and/or working off a network or a cloud-type service has been able to improve this kind of work as many post houses have…

Avid was Everywhere at IBC

By Jim Bask 0 Comment September 29, 2016

Avid used Amsterdam to showcase its Avid Everywhere platform, with an array of new technologies and products, as well as new partners.

The Avid Everywhere suite of announcements included the usual suspects of Pro Tools and Media Composer but they were a small part of the overall suite of tools Avid had to show.

Avid Everywhere Grows at IBC 2016

By Jim Bask 0 Comment September 15, 2016

avideverywhere-at-ibc-2016Avid introduces at IBC 2016 new product innovations, delivering on the promises of the Avid Everywhere concept. The aim is to help address major industry challenges.