Adobe Targeting Hollywood Editors With New Version of Premiere Pro
By Jim Bask
Software developer Adobe is taking aim at Hollywood with a new version of its Premiere Pro CC editing software.
Software developer Adobe is taking aim at Hollywood with a new version of its Premiere Pro CC editing software.
Most days I find myself in front of Adobe Premiere Pro CC, both by choice and by the jobs I’m booked on. Yes, I know, for some it’s got bugs and flaws, but for me it’s generally well-behaved.
Adobe is at the forefront of 360 and VR production. While our VR workflows take creators from capture to edit to output, our users have been relying on the SkyBox Suite of plug-ins from Mettle for VR transitions, titles, and effects. It made perfect sense for us to make these plug-ins available to our subscribers so that creators of 360/VR content will have a truly seamless, end-to-end workflow.
Each year in Las Vegas, the NAB Show attracts more than 100,000 people in the media, entertainment, and technology in
dustries. This year we’re excited to celebrate the 25th anniversary of Adobe Premiere Pro with NAB attendees. To commemorate this milestone, we’ve lined up an impressive roster of customers that includes an Academy Award winner, a visual effects guru, YouTube pioneers, and experts in editing feature films, music videos, and sports content, as well as creators specializing in visual effects, stock video, and audio production.
Premiere Pro has come a long way since its debut 25 years ago. Today, it’s the industry’s leading editing software, empowering filmmakers and all types of video creators to bring their stories to life in film, on television, and on the web.
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