In this article by Jourdan Aldredge for NoFilmSchool, the author explores how Adobe’s new AI-powered Firefly video model is poised to revolutionize video editing across its suite of applications, including Premiere Pro, After Effects, and Frame.io.
In his YouTube video, MichaelKammes goes over what video editing software Hollywood uses for film and television. He revisits his video from 7 years ago where he reviews what’s changes since he last discussed this topic in 2017. He goes over how Hollywood has evolved since then, including changes in three big editing solutions. He goes through editing programs such as Avid Media Composer, Adobe Premiere Pro, Apple Final Cut Pro, Blackmagic Design DaVinci Resolve, and more.
Coming to PremierePro in 2024: revolutionary GenerativeAI features like Object Addition, Object Removal, and Generative Extend
In this video from Avid on YouTube, they show us how to make the transition from Adobe Premiere Pro easier by choosing the “Transitioning from Adobe Premiere Pro” selection when creating a new User Profile in Avid Media Composer. The UI changes to look like Premiere Pro and the keyboard layout adjusts to the Premiere default keys as well.
Madhuri Murlikrishnan’s blog post for Adobe delves into the latest release of Adobe Premiere Pro (24.2), highlighting the array of enhancements that make it a faster, more reliable, and more potent tool for video editing. Central to the narrative is the collaborative nature of the Adobe Video Ecosystem, which sees the integration of joint solutions with partners to enrich end-to-end video workflows.
The spot is called “Fantastic Voyage | Adobe Premiere Pro” and if you’re like me, your first reaction was wow, they spent some money on that. You second reaction might have been thinking about how much of the spot was done in After Effects. Of course the initial cut of any effects heavy spot is done in an NLE and this one was done in Premiere. But my third reaction was a real surprise that Adobe would take this to traditional television with the spot airing on “Jimmy Kimmel Live!, The Tonight Show Starring Jimmy Fallon, The Late Show with Stephen Colbert, The Late Late Show with James Corden, and during critically acclaimed programming on Adult Swim and FX.”
One of Avid’s philosophies is that “No Editor should be an Island.” In other words, a well rounded editor works with a multitude of programs- which includes Premiere Pro. New Avid Tools are built to work perfectly in a workflow with Adobe Premiere Pro.
Editors and post production professionals should not be an island- Avid themselves recently released a great article detailing how editors can create hybrid workflows, utilizing the best of Media Composer and Adobe Premiere Pro.
Back in January, Adobe announced a new Toolset for Premiere Pro. Now, that toolset is finally available- and it is a dream come true for filmmakers editing with the mainstay NLE.
With NVIDIA encoder acceleration in Adobe Premiere Pro, editors can export high-resolution videos up to 5x faster than on CPU. Like reducing export time from 3:48 to a mere 47 seconds.