The Power of Remote Production: Producing JAB Holding Company’s Two-Day Investor’s Conference from 2 Global Studios & 4 Remote Locations
By Jennifer P
The blog post delves into the intricacies of Gradient Experience’s remote production of JAB Holding Company’s two-day Investor’s Conference, shedding light on the challenges faced and the innovative solutions implemented to create an engaging and high-quality virtual experience for a global audience.
JAB Holding Company, an international conglomerate with investments in various sectors such as consumer goods, coffee, luxury fashion, animal health, and fast food, hosts an annual Investor’s Day Meeting since 2020. This two-day conference serves as a platform for CEOs from leading brands within the JAB portfolio to outline business initiatives, strategies, revenue details, key learnings, and future short-term and long-term goals for investors and shareholders worldwide.
With 32 C-Level speakers participating from two studios and four remote locations, the Gradient Experience team recognized the need for a flexible and scalable live solution. Leveraging LiveU technology for live feeds and live-to-tape content within a 3D virtual world created with Unreal and Brainstorm, Gradient aimed to create a production that would not only meet but exceed the expectations of the 200+ attendees spanning across 30+ countries.
The primary challenge was to design a workflow that accommodated the diverse needs of CEO presenters located globally. The solution involved integrating LiveU at the core of the production model, allowing Gradient to bring C-Level Executives from different offices directly into the virtual program being cut live from the London-based control room. Notably, the virtual world created for this production showcased the use of cutting-edge technology, providing a visually immersive experience for participants.
The flexibility of the hybrid remote production model became evident when faced with last-minute changes in scheduling. Corey Protin, Head of Livestream & Studios at Gradient, emphasized the adaptability afforded by LiveU, stating that when a guest couldn’t physically attend the London green screen facility, a LiveU encoder was used alongside the LiveU LU4000 4K/quad HD rack-mount receiver to seamlessly integrate the presenter into the production without compromising quality.
The results were impressive, demonstrating that audiences today expect the flexibility of remote participation while still desiring the quality associated with in-person events. The collaboration between Gradient Experience and LiveU resulted in an upscaled virtual production that went beyond the typical Zoom meeting aesthetic, providing a more enriched and immersive experience for participants. This success not only met the immediate needs of JAB Holding Company’s Investor’s Conference but also showcased a highly repeatable and scalable model for future events, setting a new standard for virtual productions.
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