The article also announced the new Media Composer 2019.12, with even more finishing and color management capabilities, as well as broader format support, updates to the Universal Media Engine, and better workflow efficiency.
If you need the speed, rich visual feedback, and software integration of Avid’s high-end consoles but are limited by space and /or a budget, Avid has the solution for you: meet the Avid S1.
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Since it launched in June 2019, the new Media Composer has been turning heads wherever it goes. Whether it’s the sleek, responsive new interface, the faster performance, or the impressive host of new finishing tools and format support, it’s got something for everybody.
All-new Media Composer, more powerful MediaCentral and seamless NEXIS cloud storage among innovations premiering for European TV and film professionals
ProRes RAW will be implemented as a standardized format across Premiere Pro CC, joining Final Cut Pro X, Avid Media Composer and Edius.
Today Avid announced that Media Composer will deliver native support for Apple’s ProRes RAW camera codec and support for ProRes playback and encoding on Windows. In addition, Apple will provide 64-bit decoders for DNxHR and DNxHD codecs within the Pro Video Formats package that is available from Apple as a free download for all users. These integrations will allow content creators and post-production companies to natively create high-quality ProRes content regardless of their OS.
Avid® (Nasdaq: AVID) today announced that Media Composer® will deliver native support for Apple’s ProRes RAW camera codec and support for ProRes playback and encoding on Windows. In addition, Apple will provide 64-bit decoders for DNxHR and DNxHD codecs within the Pro Video Formats package that is available from Apple as a free download for all users. These integrations will allow content creators and post-production companies to natively create high-quality ProRes content regardless of their OS and save time during the creative storytelling process.
This is a term I use to describe being able to have your Edit window set to display a particular grid value (let’s say quarter notes) while also having the ability to set your MIDI Editor to an entirely different value simultaneously (such as eighth-note triplets).
Now more than ever, you need to quickly and continuously deliver compelling content to keep audiences engaged. Attract and retain more viewers with high-quality, relevant content they can access fast, anywhere they roam. But if you have gaps in your processes that throttle workflow efficiency, lagging behind the competition will mean missed chances for audience loyalty and growth.