Avid Customer Association Vote Influences Avid’s Future Innovations and Reveals Media Companies’ Investment and Technology Priorities
By Jim Bask
BURLINGTON, Mass., June 30, 2017 (GLOBE NEWSWIRE) — Avid® (AVID), a leading media technology provider for the creation, distribution and monetization of media assets for media organizations and individual creative professionals, today announced the findings of the inaugural Avid Customer Association (ACA) Vote.


The Avid Customer Association results are in, was your voice heard?
Avid is pleased to announce an exciting update to our current Reinstatement promotion for Media Composer: Customers who have Media Composer systems that were either previously on an Upgrade & Support plan and did not renew or who were never on a plan can get a Media Composer Upgrade & Support plan reinstatement for $399.00 and get a free copy of the Media Composer | Symphony Option!
So, we decided to move to DNxHR. DNxHR is the new codec family developed by the engineers at Avid. After years relying on ProRes for our post-production workflows, we are jumping ship… but it’s no big deal. Really! Here’s a little article that explains why we are embracing this new technology and why you should too.